Barbiecore: how to embrace this 100% pink trend

Barbiecore: how to embrace this 100% pink trend?

The Barbiecore look is everywhere. To make the trend your own, it’s simple: pink, pink and more pink.

Add this word to your fashion dictionary: Barbiecore. Since the first images of the movie Barbie by Greta

Gerwig, starring Margot Robbie and Ryan Gosling, which is still in its infancy, were released, a new fashion

trend seems to be surfacing: #Barbiecore. View more Little by little, Megan Fox and Machine Gun Kelly are becoming the real Barbie and Ken

Pink is the name of the game.

By Alexandre Marain

Barbie is the unlikely muse of 2022. The antithesis of the emo or gothic look, the Barbie style consists in being

pretty in pink. Take a cue from Margot Robbie, who lives her life as a true platinum blonde bombshell on the set of

the film. The actress was photographed strutting her stuff in a western outfit and vest, and rollerblading in a neon

sports outfit reminiscent of 80s aerobics. Her Ken, Ryan Gosling, matched her vibrant looks, sporting the same hair

fade as well as a multitude of similar looks. 

Margot Robbie all in pink in Los Angeles during the Barbie movie shoot.


Megan Fox and Machine Gun Kelly went Barbiecore.

Arturo Holmes

Meanwhile, Hollywood’s favorite lovers Megan Fox and Machine Gun Kelly are rivals to Barbie and Ken. At the premiere

of the documentary Life In Pink, directed by the singer, the duo had both opted for full pink looks. They both wore

creations of London designers: Megan Fox arrived in Nensi Dojaka, winner of the LVMH 2021 Award, and MGK in Chet Lo,

a rising star among designers. The next day, Megan Fox continued her Barbie-inspired looks in a metallic pink crop

top/skirt ensemble from The Andamane, worn with a crystal mini bag from L’Alingi.

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Kim Kardashian jumped on the trend

Among other celebrities embracing the pink or nothing trend: Kim Kardashian. Earlier this month, she swapped her usual

black Balenciaga gothic style pants for a powder pink equivalent, complete with a cropped hoodie and a pink rhinestone-encrusted

Balenciaga Hourglass bag.

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Valentino pink, a precursor 

Barbie pink may be everywhere right now, but the perfect shade belongs to Pierpaolo Piccioli, as far as the fashion

world is concerned. Valentino’s creative director has dedicated his entire Fall/Winter 2022-2023 collection to hot

pink, developed in collaboration with Pantone. From coats to pants to shoes… everything was pink.

Simone Ashley in Valentino pink at the BAFTAs. 

Samir Hussein

Sebastian Stan in Valentino at the Met Gala 2022.

Sean Zanni/Getty Images

It’s the perfect pink for the #Barbiecore look, as evidenced by the countless stars who have worn pieces

from the collection. Lizzo, for example, sported a Barbie look in a ruffled dress, tights and mega platforms

at a screening this month; Simone Ashley unleashed her inner Barbie at the BAFTAs; Dua Lipa wore Valentino

pink while on tour; and Sebastian Stan was a veritable brown Ken in pink at this year’s Met Gala.  View more Kim Kardashian challenges Barbie in a pink full look by Balenciaga

A true fan of Balenciaga, Kim Kardashian shines once again in a look entirely signed by the brand.

By Alex Kessler

Another personality to have recently succumbed to this trend? Anne Hathaway, in the front row of the

Valentino haute couture fall-winter 2022/2023, which took place this Friday, July 8 in Rome. The American

actress, whose latest fashion facts are countless and always on the lookout for seasonal trends, had

set her heart on a total look signed by the house composed of a dress with sequins accessorized with

platform sandals of the brand, which is not presented, today, more. 

Anne Hathaway, a fan of the Barbicore fashion trend during the presentation of the Valentino Haute Couture

fall/winter 2022-2023 show. 

Jacopo Raule/Getty Images

Some fashion pieces to adopt the Barbicore trend 

The main message of the #Barbiecore trend? More is more. Loop in Aqua’s Barbie Girl anthem, add a little

pink to your pink, and you’re all set. 

Nensi Dojaka – Dress exclusively for

795 €

Nensi Dojaka via Buy now The Frankie Shop – Oversized shirt in organic cotton poplin Melody

115 €

The Frankie Shop via Buy now Valentino Garavani – Tan-Go 155 mm platform pumps

890 €

Valentino Garavani via Buy now

Bottega Veneta – Leather Pouch Mini Clutch

1 600 €

Bottega Veneta via Buy now Oséree – Two-tone stretch lamé overlay bikini

230 €

Oséree via Buy now Coperni – Leather Micro Swipe Handbag

404 €

323 €

Coperni via Buy now Hunza G – Fitted mesh dress

220 €

Hunza G via Buy now The Attico – Devon 115 mm patent leather mules

540 €

The Attico via

Buy now

Louisa Ballou – Miniskirt exclusively for

285 €

Louisa Ballou via

Buy now

Amina Muaddi – Pink Holli high heel shoes

600 €

Amina Muaddi via

Buy now

Hotlips by Solange – Recycled sterling silver and fluorescent enamel ring

363,94 €

Hotlips by Solange via

Buy now

Balenciaga – Lingerie top

1 700 €


Buy now

Jacquemus – Arancia Cycling Short

175 €

Jacquemus via

Buy now

Mango – 100% linen jacket

69,99 €

45,99 €


Buy now

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