70’s trend: why not treat yourself to an Eres swimsuit at the Samaritaine?
Eres twists the Samaritaine into a minimalist swimming pool to install its exclusive pop-up.
The central stage of the Samaritaine is dressed in immaculate white tiles to welcome the exclusive pop-up
of the reference brand of French know-how beachwear: Eres. Marie-Paul Minchelli, the studio’s director,
opens the summer season by presenting her new collection from May 18 to August 30 in the department store.
A series of retro, pop and colorful swimwear for which she was inspired by the landscapes of the Mediterranean
Eres X La Samaritaine exclusivities
Eres and La Samaritaine unveil an exclusive 70’s capsule collection of visors and matching pockets called
“pocketas”, inspired by the Nautic swimwear line. The two brands combine vintage and French elegance and
adorn their accessories with a white border or zip in this collection that will brighten our summer wardrobe.
For the event, Eres and la Samaritaine have imagined a series of activities that will blow a summer breeze through
the department store’s shelves: Air Force SF High : a photobooth to immortalize the spring-summer 2022 collection as well as Furoshiki workshops
, a Japanese folding technique, to be found on July 2 and 3 and July 9 and 10. Focused on well-being and
comfort, Eres also offers its customers to make an appointment with an expert of the brand to choose the
best piece that will follow them all summer long!
Book your shopping appointment here: New Balance Replica 1400 ! Central stage – level – 1, La Samaritaine
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