70’s trend: why not treat yourself to an Eres swimsuit at the Samaritaine

70’s trend: why not treat yourself to an Eres swimsuit at the Samaritaine?

Eres twists the Samaritaine into a minimalist swimming pool to install its exclusive pop-up. 

The central stage of the Samaritaine is dressed in immaculate white tiles to welcome the exclusive pop-up

of the reference brand of French know-how beachwear: Eres. Marie-Paul Minchelli, the studio’s director,

opens the summer season by presenting her new collection from May 18 to August 30 in the department store.

A series of retro, pop and colorful swimwear for which she was inspired by the landscapes of the Mediterranean

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Eres 

Eres X La Samaritaine exclusivities 

Eres and La Samaritaine unveil an exclusive 70’s capsule collection of visors and matching pockets called

“pocketas”, inspired by the Nautic swimwear line. The two brands combine vintage and French elegance and

adorn their accessories with a white border or zip in this collection that will brighten our summer wardrobe. 

Men’s Black/White/Anthracite/Volt

Eres 

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Eres

For the event, Eres and la Samaritaine have imagined a series of activities that will blow a summer breeze through

the department store’s shelves: Air Force SF High : a photobooth to immortalize the spring-summer 2022 collection as well as Furoshiki workshops

WOMEN’S BLACK/WHITE/PSYCHIC PURPLE

, a Japanese folding technique, to be found on July 2 and 3 and July 9 and 10. Focused on well-being and

comfort, Eres also offers its customers to make an appointment with an expert of the brand to choose the

best piece that will follow them all summer long! 

Book your shopping appointment here: New Balance Replica 1400 ! Central stage – level – 1, La Samaritaine 

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