Hot spots: the 5 fashion addresses of the summer
Dior, Balenciaga, Chanel, Loewe or Bottega Veneta, let’s go to the ephemeral boutiques of summer 2022.
From the French Riviera to Ibiza and Mykonos… Every summer, our favorite designers take up residence in the
most famous seaside resorts. Welcoming their customers in ultra-cool pop-up stores to present their iconic pieces
or their summer capsule. Chanel, Balenciaga, Dior, Loewe, or Bottega Veneta, guided tour of the 5 ephemeral
addresses to discover this summer.
Chanel in Saint-Tropez 42 Marina Denisova
Chanel is once again settling in the villa La Mistralée in St Tropez, until the end of September. In its special
vacation home, Chanel invites its summer clientele to discover its various collections, the season’s bags,
jewelry and watch pieces, including the Coco Crush and N°5 collections and the latest watch creations from
the J12, Première and Boy Friend collections. The address, imbued with the aesthetics and codes of the house,
offers an escape into the intimacy of Gabriel Chanel, punctuated by the mild Mediterranean summer.
Chanel pop-up store: 1, avenue du Général-Leclerc, 83990 Saint-Tropez
Balenciaga in Saint-Tropez
Balenciaga is moving to Saint-Tropez for the summer season in a new store, unprecedented in the region. The
brand brings with it its subversive spirit, the stucco facade with warm colors and shuttered windows typical
of the coastal town, hints at a stripped down interior based on the brand’s Raw Architecture concept. In an
intentionally raw and deconstructed space, Balenciaga presents women’s and men’s ready-to-wear, shoes, bags
and accessories under an industrial lighting.
Pop-up store Balenciaga : 25-27, place de la Garonne, 83990 Saint-Tropez
Dior around the world
The Dior Riviera summer capsule imagined by Maria Grazia Chuiri, takes off once again around the world.
Throughout the summer, the creations will be presented in a series of ephemeral windows. From Mykonos to
Bodrum, Capri and Ibiza, the house invites its customers to escape into a tropical setting dressed in sunny
Toile de Jouy colors. Dior’s summer essentials are also featured on the terraces of the InterContinental
in Hua Hin, Thailand, and the Dior Tea House in Chengdu, as well as on the pool of the Sundara Beach Club
at the Four Seasons in Jimbaran, Bali. Dior continues its journey in Asia, in Tokyo, Japan, and in Sanya,
China, where the house also celebrates the dolce vita and the art of living that is dear to it.
Pop-up stores Dioriviera: Portofino, Piazza Martini dell’Olivetta, 67, Capri, via Camerelle, 19, Courchevel,
98 Rue du Rocher, Mykonos, Nammos village, building 3a, Psarou beach,Mykonos Village, 24 Kalogera street,
Chora, Porto Cervo, Loc La Passeggiata 1, Cortina, Corso Italia, 107, Forte Dei Marmi, via IV Novembre,
16, Bodrum, Yalikavak Marina, Merkez Mah, Çökertme location, Ibiza, paseo Juan Carlos I, 20, Saint Moritz,
22, via Serlas, Montenegro, Porto Montenegro, Milena, Paraggi, via Paraggi a mare 5,Taormina, 122 Corso
Loewe in Ibiza
Loewe goes to Ibiza. For the sixth time, the house collaborates with one of the most exclusive addresses in the
Balearic Islands: Paula’s Ibiza. Jonathan Anderson invites his customers to rediscover the bohemian and 70’s style.
The ready-to-wear collection focuses on asymmetry and craftsmanship through textured caftan dresses, drawstring
shorts and sweatshirts with crochet details, as well as espadrilles, sandals, loafers and the house’s signature
Flow runner sneaker, in new bright colors to embrace the style of the island where idleness reigns.
Pop-up store Loewe: Passeig Joan Carles I, 20 Local number 2 of building 4, Ibiza.
Bottega Veneta around the world 41-00360 0 4 Bottega Veneta
From Saint-Tropez to Capri, Mykonos and Portofino, Bottega Veneta is once again taking a trip around
the world. The house presents the highlights of its previous and current collections, mixing ready-to-wear,
leather goods, shoes, jewelry and eyewear in a series of pop-up stores not to be missed.
Bottega Veneta pop-up stores: Goodbye Gravity : Portofino, Via Roma 14/16, Saint-Tropez, Ramatuelle, Nikki Beach, 1093 Route de l’EPI, Capri, Via Vittorio
Emanuele 57, Forte dei Marmi, Via Spinetti 31, Mykonos, Nammos Village, Marbella, Hotel Marbella Club, Boulevard
Príncipe Alfonso Von Hohenlohe s/n, Puerto Banus, Muelle de Ribera, Casa F, Local 20
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