How to sell your clothes online

How to sell your clothes online? Answer in 6 pro tips

The lockdown has helped sort through your closets and now it’s time to sell your clothes online. Vogue lists 6 tips

to turn your sales into success.

After successfully sorting through the stuff in your closet, how do you sell your clothes online? Here are the tips

from the pros of the second-hand fashion industry, .

Second hand is booming

The second hand market is having a moment. A recent report from sales platform Thredup estimates that the sector

will reach 69% growth before 2021, with this diagnosis confirmed by other resale platforms.  “We’ve seen both

buyers and sellers continue to embrace secondhand during the pandemic,” says Sasha Skoda, director of women’s

apparel at U.S. luxury resale platform The RealReal. “When they’re confined, people sort through their stuff,

and it allows them to get organized and make a little extra money from their sales.”

Growing environmental awareness has also given fuel to the secondhand fashion movement: BB6166 Ultra Boost Adidas Ultra BOOST Full Palm BOOS, which extends the life of a garment and thus reduces its overall impact on the environment. By giving them a second

life, these clothes are prevented from ending their lives in a landfill. “During the Covid-19 pandemic, we observed

a shift towards more conscious consumption habits,” explains Fanny Moizant, co-founder and president of Vestiaire

Collective by email from Hong Kong, the company’s Asian HQ. “Fashion fans are looking for better quality clothes

at affordable prices”. Selling clothes online is on the rise.

1. Prepare the items

The cleanliness of the clothes should be your primary concern. One study showed that the Coronavirus can stay on

fabric for up to two days, and the World Health Organization recommends machine washing at 60C to 90C with detergent

to ensure the viruses are destroyed. “You absolutely have to wash every item before you send it,” says Jack Maitland,

manager at Depop, interviewed in London by Zoom. “The more you make sure an item looks presentable, the more likely

it is to be sold. Steam clean or iron the garment so it doesn’t look wrinkled. You will look much more professional.

2. Take photos in natural light

Always photograph your clothes in natural light (no flash), and take a series of photos of the clothes being worn.

“It’s a great idea to model your, because it helps the potential buyer understand how it might fit,” Jack Maitland

tells us. He adds that it’s a good idea to include as many photos as possible. “With four images [on Depop] you

are much more likely to sell an item. You can emphasize the details and show the label to prove the authenticity

of what you’re selling.”

3. Do research before setting a price

Before you decide on the price you want to sell your clothes for,, do a lot of research – including which platform is best for selling them. “Try to understand what value certain

brands and styles have at resale,” says Sasha Skoda. And the best way to do that is to look at prices on different

used clothing sites.” Is the item you’re selling all over Instagram right now? Here’s what should drive up its value.

“The resale value can vary depending on the buzz, the demand for that item as well as its condition,” adds Fanny


4. Be honest about the wear and tear of the property

It’s not uncommon for second-hand clothes to have some flaws: 63, whether it’s a small mark or a missing button. The important thing is to hide nothing of its imperfections,

so that buyers have no surprises about what they are acquiring (and also so that you become a trusted seller) . “Be extremely clear in the description and show all the defects in the pictures”.

5. Offer a simple and fast service

By offering a simple and quick buying experience;, you will certainly get positive reviews, which will result in increasing your trustworthiness to new buyers,

Nike Lunarepic Flyknit Sizing . Therefore, answer any question in a decent amount of time and ship your items as quickly as possible. Offering

shipping can sometimes help. “It’s one less hurdle for the buyer at checkout, and it doubles your chances of selling

on Depop,” says Jack Maitland. “Use a shipping service with tracking, so the buyer knows their package is on its


6. Think long term

If you intend to continue reselling in the long term, make sure you take care of your clothes, which will allow

you to resell them at a higher price at the end of the chain: “Whether it’s taking care of your leather boots

with a balm every season, or putting your handbag in its pocket when you don’t use it anymore, preserving the

resale value, it’s a very early stage” says Sasha Skoda.

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